KPIs & Metrics
This is where we get into the nitty-gritty details of those reports and dashboards you’re creating: which KPIs should you be using depending on your marketing speciality, how do you incorporate data from different integrations and sources, and everything in between!
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KPIs & Metrics Integrate Google Universal Analytics Custom Dimensions and Metrics in your Dashboards
You can now integrate Google Universal Analytics custom dimensions and metrics into your dashboards and reports!
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KPIs & Metrics Create a KPI for Active Mobile Users in Google Analytics
Mobile traffic is gaining more and more ground over desktop traffic. Therefore, it's important to track your active mobile users through your dashboards!
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KPIs & Metrics Shorten your Google Analytics Non-Branded Keyword Filter
What happens when your non-branded keyword filter is longer than the 128 character limit? It's actually an easy fix!
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KPIs & Metrics What is the Facebook Engagement Rate KPI?
Not all metrics are easy to understand; Facebook Engagement Rate is one that isn't always clear. Here's our explanation...
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KPIs & Metrics Google Analytics: The Difference Between Landing Page Path and Destination URL
Wondering what the difference between Google Analytics Landing Page Path and Destination URL is? We've got the answer!
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KPIs & Metrics Custom Drilldown Feature for Google Analytics
Our custom dashboard development allows you to create a dashboard with a high-level global view, followed by successively more pointed views!
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