KPIs & Metrics
This is where we get into the nitty-gritty details of those reports and dashboards you’re creating: which KPIs should you be using depending on your marketing speciality, how do you incorporate data from different integrations and sources, and everything in between!
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KPIs & Metrics 8 SEO metrics you need to monitor for optimal SEO performance
Don't know where to begin with your SEO performance monitoring? Here's the SEO metrics you need to track right now!
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KPIs & Metrics 7 PPC KPIs You Should Be Tracking
Not sure what PPC metrics to track? Here are a few ideas to get you started!
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KPIs & Metrics Google Analytics Acquisition Channels Explained
Display traffic, Referral, Direct, Paid... Here are all Google Analytics' acquisition channels explained!
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KPIs & Metrics Facebook Insights Explained: Facebook Page Views, Post Impressions & More
Want to understand all your Facebook Insights data? This article explains it all!
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KPIs & Metrics Google Analytics Direct Traffic Explained: Not as Direct As it Seems
Direct traffic in Google Analytics isn’t as direct as you might think! Is direct traffic a good thing? How can you influence it? Learn it all here!
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KPIs & Metrics 10 Must-Track Content Marketing KPIs & Metrics in 2024
When running a content marketing strategy, it can be challenging to understand if your content marketing efforts are helping your business. Here are 10 content marketing KPIs to track.
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