Understanding your Google Business Profile insights (and implementing the appropriate improvements) optimizes your listing, ensuring it rises up to the coveted #1 spot. This guide shares what metrics to measure and how you can get started.
Read ArticleAre you using ChatGPT for marketing effectively? Our guide helps you save time on reporting, content creation and research tasks.
By bridging the gap between your marketing effectiveness and leadership goals, you validate your hard-won strategies to C-suite management and scale confidently. This primer recommends the metrics and tools to get you started.
Learn how default channel groupings in GA4 work, along with their pros and cons. Includes expert tips on using this data for better marketing insights.
Elevate your dashboards with automated summaries, opportunities, wins, and alerts. This feature is currently in Beta and accessible on request—we’re offering a limited number of seats to users who want to help us
Your TikTok analytics spot trending content patterns, reveal your audience, and even recognize when a format becomes over-saturated before engagement rate plummets. Explore the goldmine of TikTok metrics and KPIs to improve your social content today.
Despite its anti-ads culture, Reddit offers a golden opportunity to engage with and position your brand in front of a niche audience. This guide offers an overview on creating standout ads on the community-powered platform.
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